At G2, we understand that successful founders are shaped by their experiences. Embracing real-time decision-making, engaging outside expertise, and enduring disruptive market and business cycles are not for the faint of heart, nor can they be faked. In our inaugural episode, G2 president and host Matt Konkle speaks with Jeffrey Unger about being a middle market founder. Jeffrey shares his personal entrepreneurial journey and offers insights into the middle market, a space he describes as intensely personal, ambitiously visionary, often under-resourced, and powered by relationships. Tune in to hear how high stakes, big ideas, and fierce founders move businesses forward.